The use of social media can make or break a near or recent graduate’s personal brand, job search, or career advancement. Just the mention of a job search can bring fears, worries, and stress to near and recent graduates. This is even more so today than yesterday. The resume and job interview are only a […]
Future-Proof Your Personal Name SEO for Personal Branding & Job Search
June 5, 2017 by
Personal name SEO requires a personal name claim along with a complete and consistent use of your resume name, both on and off the web. “Call him Voldemort, Harry. Always use the proper name for things.” ~ J.K. Rowling, Harry Potter and the Sorcerer’s Stone. And, so should you always use the proper resume name for […]
Google Yourself for Personal Name SEO and Personal Branding
May 29, 2017 by
Is your resume name optimized for a Google search? If not, then you need to complete a personal name SEO audit. I began my academic career with a middle E. By including my middle name initial on all my journal publications and conference presentations, I sought to distinguish myself from all the other Denny […]
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