When Personal Branding Takes a Holiday

It is that time of the year. The weather is changing. The birds are singing. The semester is past mid-term exams. And, young people are flocking to warm sandy beaches or white powdered ski resorts and doing things that would make their mother blush or a potential employer laugh [and say no]. In these digital […]

Do’s & Don’ts When Using Social Media for Personal Branding & the Job Search

Social media offers a bit of the Wild Wild West on the World Wide Web. Almost anything goes. There are no white hat Internet guardians. No grammar police. No great firewall censors. Unless you and your social activity fear the consequences of a Google slap, the Facebook EdgeRank algorithm, a LinkedIn Group penalty box, or […]

Twitter is Love

Twitter offers many things to many people. Some love Twitter.  Some hate Twitter. Many are indifferent. Love While Facebook is easy to Like, it is even easier to love Twitter.  Where else can you feed your passion and learn and share in real-time with like-minded people from anywhere in the World Wide Web? However, as […]

A Social Media Thanksgiving

At the beginning of this week of Thanksgiving 2013, I thought it appropriate to share with my blog readers and social media connections my thanks for the many social media platforms and tools that have supported my digital life.  1. I am thankful for my career as a Digital Marketing Professor.   I now use social […]