The use of social media can make or break a near or recent graduate’s personal brand, job search, or career advancement. Just the mention of a job search can bring fears, worries, and stress to near and recent graduates. This is even more so today than yesterday. The resume and job interview are only a […]
Reimagine Your Content and Social Sharing for Personal Name SEO
August 28, 2017 by
Your social profiles and the social sharing of career-related content should confirm your personal brand identity to others and provide support for personal name SEO. Content has power for personal branding. The social sharing of curated or created content can: (1) show others what you are learning and thinking, (2) define your personal brand identity, […]
LinkedIn Sucks When You Do
September 6, 2016 by
LinkedIn is what you make it. You control your public profile, your connections, and the social shares visible in your home stream. So, go all-in and make it your best. Dear Reid Hoffman, I am sure you have heard it all before. “I haven’t used LinkedIn in over a year.” “LinkedIn Groups are a waste […]
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