Future-Proof Your Personal Name SEO for Personal Branding & Job Search

Personal name SEO requires a personal name claim along with a complete and consistent use of your resume name, both on and off the web. “Call him Voldemort, Harry. Always use the proper name for things.” ~ J.K. Rowling, Harry Potter and the Sorcerer’s Stone. And, so should you always use the proper resume name for […]

Google Yourself for Personal Name SEO and Personal Branding

Is your resume name optimized for a Google search? If not, then you need to complete a personal name SEO audit.    I began my academic career with a middle E. By including my middle name initial on all my journal publications and conference presentations, I sought to distinguish myself from all the other Denny […]